Sportradar and the Australian Ice Hockey League form a collaboration.

12 May 2022 Gambling News
Sportradar and the Australian Ice Hockey League form a collaboration.

According to the agreement, Sportradar has obtained the AIHL's global data and audio-visual distribution rights, with the exception of Australia and New Zealand, until the end of 2024.

The sports technology company Sportradar will provide the AIHL with a number of technical solutions, one of which is Connected Stadium, an automatic feature that records live games and improves the quality of video output.

According to the AIHL, integrating Sportradar's technologies will contribute to making Australian ice hockey facilities offer a more engaging spectator experience. By 2024, at least six league venues—including Melbourne's O'Brien Icehouse—will have the Connected Stadium feature added.

Additionally, Sportradar, a global provider of bet monitoring and match-fixing detection services, will grant the AIHL access to its Universal Fraud Detection System (UFDS).

With this most recent agreement, Sportradar now has relationships with ten ice hockey leagues worldwide, including the Champions Hockey League in Europe and the National Hockey League and Canadian Hockey League in North America.

"The suite of technology solutions we provide is vital for the AIHL to engage a wider audience and grow the profile and participation in ice hockey, both in Australia and other key regions," stated David Edwards, Director of Sports Media & Sports Partnership at Sportradar.

"This is a fantastic chance for us to demonstrate how we support local sports federations and leagues with our technological know-how."

"We must have the right technological solutions to realise the league's commercial potential as we ramp up our efforts to grow the AIHL with the addition of two more teams over the next three years," stated AIHL Chairman Peter Hartshorne.

"We are optimistic that this partnership will produce positive outcomes soon, given Sportradar's history of working with some of the biggest sports leagues in the world." 

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